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Caroline Spiller, Owner/Director of Betterclean Services Exeter & Taunton

"I became a Betterclean franchisee in November 2016, when I bought the Exeter and Taunton territory as a going concern. Over the past 2 years, I have doubled the revenue and far exceeded the growth and income targets I had set myself. Betterclean provides franchisees with robust operating systems and procedures, that have allowed me to focus my energies on building a staff team that I am proud of, on developing strong client relationships, and on delivering a service that differentiates Betterclean from other cleaning providers. The support I have received from Head Office has been invaluable, in terms of advice on operational delivery, HR matters and business development, all of which have facilitated steady business growth. That, combined with a friendly network of fellow franchisees, has meant that I have never felt alone when encountering challenges along the way. Being able to work from home has given me personal flexibility, and kept my operating costs low while the business grows. In addition, the online management system, BLISS, enables me to run my business on-the-go, and means that I have a healthy work-life balance, unlike previous businesses I have run. The low management service fee has been critical in contributing to a sustainable profit margin in a very competitive industry. Finally, I would say that the Betterclean model provides a strong operational framework on which franchisees can build their business in line with their own strengths, interests and personal goals."



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